PDS HOTELS

Plan・Do・See Inc. (hereinafter referred to as “PDS”), with the mission of “bringing Japanese hospitality to people around the world,” develops and operates hotels, restaurants, and banquet facilities in major cities in Japan and around the world, each with its own unique style. Each hotel has its own unique character according to the region and target characteristics. SIMONE was in charge of concept design, logo, website, movie, and amenity design as part of a total branding project.