IIROT

The fashion brand “IIROT”, which proposes a universal wardrobe, opened a store that also serves as a studio in quiet Shoto, and SIMONE was in charge of the interior design. The atelier, where visitors spend a lot of time, is comfortably partitioned by curtains that give a sense of openness while at the same time allowing for plenty of light. To take advantage of the designer’s collection of vintage furniture, the center table was stained the same color, and stainless steel hardware was used as an accent to further enhance the beauty of the clothing. The overall color tone is a warm, soft beige, expressing the elegance of the brand in a minimalist, functional beauty. We have created a space that will expand the creativity of all the women who visit this location, and that will be in tune with their sensibilities.